Colorful seating at Frieze, with Eva Presenhuber's more minimal stand behind, featuring Ugo Rondinone tiny white paintings hanging on the exterior. © Photo: Lindsay Pollock

Paul McCarthy's 2009 "Hammer Head" at Hauser and Wirth. Resembles rubber, but this orifice-plugged chap, with the Guggenheim Museum on his head, is bronze. © Photo: Lindsay Pollock

Christoph Buchel's X-rated installation "Consumed by Desire" at Hauser. Buchel set up a table laid with second-hand porn mags (ick), a beer and half a ham sandwich, as if the seller had just gone to the bathroom (more ick). Buchel makes an forceful commentary on art fair commerce and collectors' lust to possess. © Photo: Lindsay Pollock

Another Hauser vista of a ghoulish Berlinde de Bruykere corpse-like sculpture fronting a serene Roni Horn photo series mounted on back wall. © Photo: Lindsay Pollock

Gladstone Gallery featured a earthen-hued all-sculpture stand, with a mottled head by Ugo Rondinone in the center, Anish Kapoor concrete sculpture on far right and Allora and Calzadilla defunct gas pump on far left, made of fossilized limestone. © Photo: Lindsay Pollock

Reena Spaulings stand. © Photo: Lindsay Pollock

The chipper painter Mary Heilmann, on left, attended her first Frieze fair. Her work was on view at Hauser and Wirth. © Photo: Lindsay Pollock

Paintings by Mary Heilmann at Hauser. That's Hauser honcho Iwan Wirth on the left, on opening day. © Photo: Lindsay Pollock

Subodh Gupta's 2009-2010 "King of Kings," 18 painted bronze mangoes at Hauser. © Lindsay Pollock

One of Simon Fujiwara's faux-archaeological sites at Frieze. © Photo: Lindsay Pollock

Los Angeles dealer David Kordansky has a knack for stands which look good and sell like hot cakes. He brought small abstracted Lesley Vance still-lifes, selling out all 12, priced $9,000-$11,000. © Photo: Lindsay Pollock

One of those Vances, with yellow lemon like forms. These paintings were inspired by Old Master and Dutch still-lifes. © Photo: Lindsay Pollock

Another Vance at Frieze. © Photo: Lindsay Pollock

And another Vance. © Photo: Lindsay Pollock

Dapper artist Mark Bradford on the White Cube stand. He is so tall he even made me feel petit. © Photo: Lindsay Pollock

Damien Hirst's guppy in formaldehyde cabinet at White Cube which sold for $5.6 million before fair commenced. © Photo: Lindsay Pollock

Frieze first-timer, hedge fund manager Steve Cohen sporting New Balance sneakers, with art advisor Sandy Heller in center of photo. © Photo: Lindsay Pollock

Verne Dawson portrait of Hans Ulrich-Obrist at Victoria Miro. © Photo: Lindsay Pollock

Critic Jerry Saltz beside Turkish artist Kutlug Ataman's 2008 "Column" at Thomas Dane's stand. © Photo: Lindsay Pollock

Hypnotic Ryan Trecartin video installation at Elizabeth Dee. © Photo: Lindsay Pollock

Emissaries from the funky Museum of Everything. The short guys were impersonating Sir Peter Blake. © Photo: Lindsay Pollock

Lower East Side dealer Lisa Cooley on her Frame stand, devoted to Frank Haines. © Photo: Lindsay Pollock

Casey Kaplan presented solo show by Marlo Pascual. © Photo: Lindsay Pollock

Artist Jessica Dickinson and LES dealer James Fuentes. © Photo: Lindsay Pollock

Fuentes Zen-like stand presenting paintings and drawings by Jessica Dickinson. © Photo: Lindsay Pollock

Sadie Coles' stand, which won prize for best booth. Sarah Lucas' abstract pantyhose sculpture "Nu Cycladic" in foreground. © Photo: Lindsay Pollock

Detail untitled 2010 Anish Kapoor concrete sculpture at Gladstone. © Photo: Lindsay Pollock

Zurich dealer Jean-Claude Freymond-Guth making the rounds at Frieze. He exhibited at the nearby Sunday fair. © Photo: Lindsay Pollock

Alissa Friedman, director Salon 94, at Frieze. Plum wall hanging a vintage Robert Morris felt piece. © Lindsay Pollock

Salon 94 also included rings by Karl Fritsch. Thank heavens someone isn't afraid to call jewelry art. © Photo: Lindsay Pollock

Liz Cohen tool photos hang above Betty Woodman ceramics at Salon 94, both of which address classification and were among my favorite pairings at the fair. © Photo: Lindsay Pollock

Because I can't get enough of this stand, Salon 94's Marilyn Minter photos, with Huma Bhabha sculpture on left. © Photo: Lindsay Pollock

One more shot of Betty Woodman at Frieze; here is a pillow pot. She is 80 and still oozing creativity. © Photo: Lindsay Pollock

Another one of Simon Fujiwara's faux-dig sites at Frieze. © Photo: Lindsay Pollock

Fujiwara... © Photo: Lindsay Pollock

John Bock's bird-cage like sculpture fills Anton Kern's stand. © Photo: Lindsay Pollock

Jonas Wood painting at Kern featuring geometric ceramics by his wife, Shio Kusaka. © Photo: Lindsay Pollock

Not a London driver, but an a Hans Peter Feldman installation outside Regent's Park. © Photo: Lindsay Pollock

Geometric abstract paintings by Donald Moffett, inspired by slyly erotic Walt Whitman poem, presented by Marianne Boesky. © Photo: Lindsay Pollock

Zero gallery presented a work by Italian artist Pietro Roccasalva, made from red Moleskin notebooks, appearing abstract at first. © Photo: Lindsay Pollock

But on the reverse of each notebook is a detailed drawing, depicting a waiter with a juicer. © Photo: Lindsay Pollock

The drawing on the reverse of Pietro Roccasalva's piece at Frieze. © Photo: Lindsay Pollock

Zurich dealer Peter Kilchmann asked artist Fabian Marti to design his stand. It looked great. © Photo: Lindsay Pollock

Another view of Kilchmann's stand with palm wallpaper. © Photo: Lindsay Pollock

Jack Hanley at Frieze on his stand, framed by Erwin Wurm pickles. © Photo: Lindsay Pollock

RoseLee Goldberg, Performa doyenne, at Frieze. © Photo: Lindsay Pollock

Exotically dressed Frieze-goers. © Photo: Lindsay Pollock

Greene Naftali stand, with Rachel Harrison sculpture in center. © Photo: Lindsay Pollock

Ozzy Osbourne rocks out on Rachel Harrison sculpture at Frieze. © Photo: Lindsay Pollock

Jessica Jackson Hutchins works on paper and ceramics at Timothy Taylor's stand. © Photo: Lindsay Pollock

Rob Pruitt's "Flirtation" paintings at Gavin Brown. The black part is velvet, creepy fabulous! © Photo: Lindsay Pollock

A chromatically harmonious Rebecca Warren sculpture meets a Gary Hume painting at Matthew Marks stand. © Photo: Lindsay Pollock

Kurimanzutto's stand. © Photo: Lindsay Pollock

Jimmie Durham sculpture acquired by Tate, with a coke bottle at center. Raw, bristling and unforgettable. © Photo: Lindsay Pollock

Another winner at Kurimanzutto: Damien Ortega floating sculpture. © Photo: Lindsay Pollock

White Column's Matthew Higgs. © Photo: Lindsay Pollock

Prankster artist David Shrigley puts his dealer Stephen Friedman in a prison at Frieze. © Photo: Lindsay Pollock

Ryan McGinley photo of slender nude man drawn into tunnel at Team Gallery. © Photo: Lindsay Pollock

Team Gallery's Miriam Katzeff and Jose Freire