Interior shot of Fitzroy Gallery, Courtesy of Fitzroy

By Mackie Healy, Art Market Views, Contributor

Forsaking Chelsea, Fitzroy Gallery has recently opened doors in SoHo at 77 Mercer Street (near Art in America’s headquarters, as a matter of fact), with 3,000 square feet of exhibition space on two levels.

The gallery is led by Maureen Sarro, who returns to the area to launch her own enterprise after 11 years as director of Friedrich Petzel. (Petzel moved to its current Chelsea location in 2000, following seven years on Wooster Street.)

“I loved the idea of returning to SoHo, and developing a program a bit set apart from Chelsea or LES,” Sarro said.

Fitzroy will represent international emerging and established contemporary artists. The gallery also plans to exhibit historic works, which will feature glimpses into the art history the SoHo surroundings.

The inaugural exhibition, a collection of six large-scale monochromes by London-based artist Gerry Judah, runs until until January 29th.